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If Tate McRae is okay with bleached eyebrows, so are we!
It’s not often we get to see the “It’s ok I’m ok” pop star, 22, rocking anything but her signature bold arches. However, for her debut Valentino campaign, she took the plunge with a beauty transformation that made her look almost unrecognizable.
In the Cruise 2026 ad, the “Greedy” singer rocks ultra-beached brows made even more daring with a intense smokey eyeshadow look, while her honey blonde hair is styled in loose waves. McRae also wears a floor-length red gown accessorized with an embroidered floral purse, as well as a strapless navy number with a thigh-high slit for her shot with actress Marisa Berenson.
Marili Andre for Valentino
McRae recently wore Valentino to the 2025 Time100 Next gala, selecting a bejeweled nude gown with draping to celebrate her Time Magazine cover. Dakota Johnson, a Valentino ambassador who also stars in the campaign, sung McRae’s praises in an accompanying essay.
Over the years, McRae has cemented herself as a rising star in fashion and beauty, making style statements left and right on red carpets from the MTV VMAs and the Vanity Fair Oscar afterparty, as well as becoming a Neutrogena ambassador.
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Marili Andre for Valentino
Speaking with PEOPLE about the cosmetics role in February, McRae opened up about having more eyes on her than ever. “It’s a terrifying thing to be perceived by that many people,” she said. “On tour this year, my mind felt like it was warping because I was like, ‘I don’t understand how to please or impress everyone.’ And I think I just had to figure out the answer is you’ll never be able to impress or please everyone.”
Meanwhile, McRae is also balancing life on the road as she brings her Little Miss Possessive Tour to fans around the world. Her shows kicked off on March 18 in Mexico City and has traveled throughout Europe, Canada and North America. It’ll wrap on Saturday, Nov. 8 at the Kia Forum in Inglewood, Calif.
Her concerts have not been without exciting moments, especially in the style department. In August, McRae went viral for suffering not one, but two wardrobe malfunctions during her shows in Edmonton, Canada. After her heels flew off twice, McRae, a Calgary native, joked that it had to do with being in her home country. “This always seems to happen to me in Alberta. Hometown curse, I guess.”
